Why Aren’t Your Pages Appearing in Google Local?

You have a local business and you count on your local listings to bring in the customers that keeps the doors open. Being found on the first page of Google is a major factor in your business moving forward. So what do you do when your rankings begin to sink? What was previously a regularRead more

Establishing Goals and Metrics with Analytics

When you embark on a new marketing campaign it’s very important to know why you’re doing it. Before you even make the first piece of marketing collateral, it’s imperative that you establish goals so that you know which metrics you’ll be looking at and studying. Defining the right goals will take some thought, but yourRead more

Using Twitter Effectively in your Cabinet Business

With over 554 million active Twitter users, and more than 58 million tweets going out each day, Twitter is an important component of all your social media marketing campaigns. But, with that many tweets going out each day, you need to learn to use Twitter effectively to make a difference. Know the Voice of YourRead more

How Drip Email Marketing Automates Market Education for Cabinet Dealers

One of the best things about email marketing technology is the ability to set up drip campaigns. A drip campaign is simply a method of disseminating information to your market based on when they sign up. You’ll create a series of email marketing messages that will go out during periodic times. What the subscriber whoRead more

Crafting a Mission Statement for your Kitchen Cabinet Business

A well-crafted mission statement can help you focus on your business better. When you decide to create a mission statement, it requires that you sit down and truly consider what you want to accomplish with your business outside of making money. A mission statement needs to explain why your business exists. It guides your actionsRead more

Do It Yourself or Hire a Professional Marketing Consultant? Things to Consider

You know you need a website but you’re not sure whether to build it yourself or hire a professional marketing consultant. You vacillate between the two on the hour. There are many online website builders that make it look easy, but is that right for your website? Commercials come on TV that offer free websitesRead more

Free Ways to Get Website Traffic in 2014

Getting more website traffic to your kitchen and bath cabinet website is something that takes dedication and time. The things that worked in 2013 will still work in 2014, but you’re going to have to do more of it. There is more competition than ever before, and with the improvement of search engine algorithms you’llRead more

Why Your Cabinet Business Needs a Blog

The best way to get new eyes on your website is to have continually updated, relevant and useful content. The easiest way to display this content is with a blog. Businesses that blog generate a lot more traffic to their website than those who don’t. It’s just a fact. According to HubSpot.com, businesses that blogRead more